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Harley-Davidson Incorporated Company Snapshot
Harley-Davidson, Inc. is the parent company for the groups of companies doing business as Harley-Davidson Motor Company (HDMC) and Harley-Davidson Financial Services (HDFS). The Company operates in two segments: the Motorcycles & Related Products (Motorcycles) and the Financial Services. The Motorcycles segment consists of HDMC, which designs, manufactures and sells at wholesale on-road Harley-Davidson motorcycles, as well as motorcycle parts, accessories, general merchandise and related services. The Company manufactures and sells at wholesale cruiser and touring motorcycles. The Financial Services segment consists of HDFS, which provides wholesale and retail financing and insurance-related programs to the Harley-Davidson dealers and their retail customers. HDFS is engaged in the business of financing and servicing wholesale inventory receivables and retail consumer loans for the purchase of Harley-Davidson motorcycles.

Sales Analysis. Harley Davidson reported sales of $5.36 billion for the year ending December of 2019. This represents a decrease of 6.2% versus 2018, when the company's sales were $5.72 billion. Contributing to the drop in overall sales was the 7.8% decline in Hdmc Entities, from $4.98 billion to $4.59 billion. . However, these declines were partially offset by the increase in sales of Hdfs Entities (up 4.2% to $779.16 million) .
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Harley-Davidson Incorporated
  Stock Performance Chart for Harley-Davidson Incorporated
  Stock Data: Recent Stock Performance:
  Current Price (9/18/2020): 25.24
(Figures in U.S. Dollars)
1 Week -9.1%   13 Weeks -8.6%  
4 Weeks 1.7%   52 Weeks -28.4%  
Harley-Davidson Incorporated Key Data:
  Ticker: HOG Country: United States
  Exchanges: NYSE FRA Major Industry: Automobiles & Components
    Sub Industry: Motorcycles, Bicycles, & Parts
  2019 Sales 5,361,789,000
(Year Ending Jan 2020).
Employees: 5,000
  Currency: U.S. Dollars Market Cap: 3,863,312,896
  Fiscal Yr Ends: December Shares Outstanding: 153,063,110
  Share Type: Common Closely Held Shares: 1,014,581
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