Heineken NV operates within the Malt beverages sector. In addition to historical fundamental analyses, the complete report available to purchase compares Heineken NV with three other companies in this sector in the United States: Heineken Holding (2018 sales of $26.48 billion of which 55% was Operating Segment Europe), Kirin Holdings Company Limited. ($17.51 billion of which 82% was Alcohol and Beverage), and Ambev S.A ($13.73 billion of which 46% was Beer).

Sales Analysis. During the year ended December of 2018, sales at Heineken NV were $26.48 billion. This is an increase of 6.2% versus 2017, when the company's sales were $24.93 billion. This was the third consecutive year of growth at Heineken NV. The sales level in 2018 was fairly close to the level five years ago: in 2013, Heineken NV had sales of $25.54 billion. Sales of Head Office and Other/eliminations saw an increase that was more than double the company's growth rate: sales were up 43.7% in 2018, from $87.71 million to $126.07 million. Heineken NV also saw significant increases in sales in Europe (up 34.2% to $14.55 billion) and Africa, Middle East and Eastern Europe (up 26.0% to $4.39 billion) and Asia Pacific (up 27.5% to $4.36 billion) .